Most people are probably familiar with the old adage which states that it’s not so much the destination as the journey that’s most important. And for those of us who have children, it is exactly the importance of the journey that cannot be emphasized enough.

Whether it is a short trip to the grocery store, a one-tank road trip or traveling across the country for a destination vacation, the safety of our children is a constant among all the possible variables on the itinerary.

Not only must the journey be kept in mind as far as the safety of each and every child, but ensuring the continued safety of our children once the destination has finally been reached is also something that needs to be taken into consideration.

To this end, companies such as Britax USA are making it easier for parents, whether traveling for vacation or simply on-the-go, to ensure the safety of their children by providing a remarkably comprehensive lineup of car seats, strollers and other accessories for both the inside and outside of the vehicle.

Britax was actually formed back in 1939, and for the last 70+ years, the company has been pioneering the child seat industry worldwide. Indeed, when Britax entered the American market in 1996, it only took a year for the British company to launch the very first convertible car seat in the U.S., the Roundabout.

Since its early beginnings in the child seat industry, Britax has become one of the most trusted car seats in America, as well as garnering the accolade of best-selling car seat in Europe

Indeed, it is from this very first introduction of convertible car seats that, in 2010, Britax redesigned the line to create safer convertible car seats, such as the Boulevard 70-G3.

The new series of car seats, like the Boulevard 70-G3, is outfitted with Britax’s patented SafeCell technology, where the SafeCells, an engineered structure designed to compress in the event of a crash, counteract the forward propulsion that can take place with typical car seats.   

The Boulevard 70-G3, then, weighing in at 19.5 pounds, is an exemplary model of what car seat safety can embody. The Boulevard supports up to 70 pounds of weight, thereby ensuring that, as your child grows, the Boulevard will still provide adequate safety and comfort for your child just as it did at the time of purchase!

An added comfort for your child is the fact that the Boulevard offers an option for both rear and forward facing reclining. This feature, as well as the extra layer of padding included from High Density Comfort Foam, will support your child with the ultimate amount of comfort.

The Boulevard 70-G3 also comes with Britax’s energy-absorbing Versa-Tether, which is located on the back, upper part of the child seat. This latch system, essentially a strap that hooks onto an anchor in your vehicle, allows the child seat to be comfortably tethered to the vehicle in either the forward-facing or rear-facing position.

The Boulevard 70-G3 also comes with an easy-to-remove cover (with 8 different fabric options, including Silver Birch and Aztec, available), matching comfort pads and an infant body pillow. These convenient features allow the Boulevard to be cleaned easily without uninstalling it or even disassembling the child seat.

In addition to the wonderful advancements that Britax has made with redesigning the line of convertible car seats, is the plethora of accessories that can be purchased to accompany the car seats. These products also speak to the company’s dedicated focus on child safety and innovative technology.

One such inventive accessory is the Britax Back Seat Mirror, which is not only compatible with most vehicle head restraints, but also provides a view of your child at any angle while the car seat is in the rear-facing position. Likewise, the Britax Vehicle Seat Protector is designed with non-slip material and raised edges to catch spills and debris, making the vehicle seat protector a breeze to cleanup. The seat protector is also waterproof, while a front seat guard helps to defend the front of the vehicle seat from your child’s shoes.

Britax also makes convenient car seat covers, such as removable covers to keep out the rain, sun and bugs.

To ensure the ultimate amount of fun once the destination is finally reached, Britax also provides stroller accessories. Strollers can be purchased with rain, mosquito and sun covers as well, while useful accessories, such as pouches and organizers for holding assorted items, as well as a cup holder set for children that can be attached to strollers, are also available. There is also the option of purchasing the Britax B-AGILE Child Tray, a useful accessory to match the cup holders and to ensure storage and eating opportunities for your child while on the go.

Regardless of the accessories, however, it is clear to see that Britax USA stops at no cost to ensure the safety of children. With such devotion and care for consumers, it’s no wonder that parents purchase these products with not so much the cost involved in mind, but the equal care and concern for the safety and well-being of future generations: http://www.britaxusa.com/   

The post Britax USA: A Compassionate Company in Child Seat Safety appeared first on AKAMom Magazine.

WITH SWEEPSTAKES AND EVENTS

Experience the giveaway frenzy

BRITAX plays a role in the upcoming Lionsgate movie “What to Expect When You’re Expecting”, in theaters everywhere on May 18th, 2012, and the company is celebrating its Hollywood debut with a tour and sweepstakes.  Join the party as the BRITAX Expect Greatness Tour travels from city to city, in specially branded BRITAX and “What To Expect When You’re Expecting” mini-vans.  The tour offers great giveaways, great discounts, great parent education and of course, the great quality of BRITAX.  There is also an online promotion for those who can’t join the tour in person.

Expectant parents are urged to forget the ice cream and pickles and new parents are invited to run around with their toddlers at one of 40 tour events this May, surrounding the release of the film.  There, parents can touch, feel and buy great products and play fun games to win big prizes.  For example, spin the Wheel-of-BRITAX or weave through the stroller obstacle course for the chance to win a BRITAX stroller, BOB stroller, car seat, baby carrier, accessory or a ticket to the movie.  Winners take home product and bragging rights.  All attendees are victors, though, as there will be product-savings at each location.

Not located near an Expect Greatness Tour stop?  That’s okay; BRITAX is hosting an online sweepstakes, starting April 16th where participants could win one of 45 prize packages totaling more than $25,000.   Fans are asked to visit www.BritaxExpectGreatness.com or www.Facebook.com/Britax to enter.  Each week, winners will be chosen at random.  During the week of May 21st, two grand-prize winners will each win a prize package worth over $4,000 in BRITAX gear and cash! Don’t miss out on your chance to win!

The post Britax – What to Expect When You’re Expecting appeared first on AKAMom Magazine.